Digital arena has transformed all around the globe during the last decade. Majority of companies are now spending more on their digital marketing campaigns as compared to conventional marketing tools. The change is a result of increased use of social media and conversion of the desktops into hand-held devices.
TEC (Training, Events, Consultancy) is organizing the 4th iteration of International Digital Marketing Conference, DIGIMARK 2015 today at Royal Palm Golf and Country Club, Lahore with the support of Jang Media Group, GEO TV, Mobilink, Brighto Paints, DIC Pakistan.
The theme chosen for this year is “Digital Transformation”. The conference has been specifically designed to help Pakistani companies to develop their audience and build traffic, create brand awareness, increase sales, improve customer service, drive greater consumer engagement and develop better use of digital tools internally to drive more productive business outcomes. As many as 450 industry professionals from Pakistan are expected to attend the conference.
The event is a must attend for Senior Marketing Leaders, Innovators, Branders, Web & Mobile Strategist, Product Managers, Business Leaders, Agency Executives Business Developers, Bloggers & Influencers, PR Companies, in short anyone who works in digital community can attend and take leverage from Digital, Mobile & Social media.
Mr. Zain Majid Founder TEC shared that his goal and sole purpose of organizing DigiMark is to provide a platform for the digital marketing fraternity of Pakistan where they can network with likeminded industry leaders and learn from the actionable insights shared as successful case studies. “This year we are going a step ahead and have collaborated with emerging markets and have speakers coming from different regions of Asia”.
Discussing the significance of the event, Mr. Iftikhar Hussain Co-Founder TEC said that such gatherings help in promotion and uplift of digital marketing industry. It helps SME’s and those who are new in the field to learn from the success brands that have crossed the phase already, to prevent reinventing of wheel.
