The Chinese smartphone maker TECNO Mobile is all set to step foot in Pakistan’s market with the launch of 6 smartphones on April 21. The company is known for its budget devices and holds a big share in the African markets.
TECNO Mobile is actually a subsidiary of Transsion Holdings, the company which also owns two other smartphone brands itel and Infinix.
TECNO Join Hands with United Mobile:
In Pakistan TECNO Mobile has partnered with United Mobile to distribute these smartphones across Pakistan. As per our sources, the company will launch 6 smartphones at a launch event in Lahore on April 21. However, these phones won’t be readily available in market and will go on sale early next month.
It merits mentioning here that TECNO phones will be priced mostly in the mid-range segment and the Phantom 6 and 6 Plus could be the flagship devices, still under the Rs. 30,000 price tag.
No Snapdragon Chipsets?
None of the TECNO smartphones have the high performing Snapdragon SoC inside, rather most of the phones are packed with entry level MediaTek Helio processors. These phones do offer up to 4GB of RAM and 64GB internal storage. The Phantom 6 also features dual-cameras on back and the plus version comes with a 4050mAh battery.
In terms of operating system, most of the phones will be running Android Marshmallow – however our major concern is security updates and future upgrades. While some Infinix handsets got Android Nougat updates, we can’t say for sure if TECNO smartphones will be getting regular updates.
Good Quality Phones, But Pricing will determine their Fate:
I’ve got my hands on the Phantom 6 phone for a very brief period and I can say in terms of quality, these phones feel good and user experience is quite smooth. But the pricing will determine if this phone, or the brand in general could get the attention of masses in Pakistan, since the market is already flooded with Chinese brands like OPPO, Xiaomi, Lenovo and Huawei.
For more details about the products and prices we will have to wait for the launch event. Our team will be there covering the launch event live on April 21, so make sure to bookmark this blog and sign up to our newsletter to get latest news and reviews.