Nokia Pakistan announced that the new Nokia Asha 500, 502 and 503 are available for purchase in Pakistan with 6 months free Telenor Talkshawk Internet. The new phones extend the boundaries of affordable smartphone experience with their innovative Fast lane home screen, attractive new design and a deeper integration with social networks. The new Asha series is a technological marvel coupled with the outstanding manufacturing quality of Nokia and an extended battery life.

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Commenting on the new Nokia Asha range, Arif Shafique, country general manager, Nokia Pakistan said:

With the expansion of the Nokia Asha family, we bring three exciting smartphones for our consumers to suit their budget needs. The new Asha series has a stunning new design, a plethora of social networking apps and enhanced imaging quality. This way, millions of consumers across different price points will get access to smartphone technology.

Irfan Wahab Khan, chief marketing officer, Telenor Pakistan said on the occasion:

This is yet another example of the successful collaboration between Telenor Pakistan and Nokia. Introducing high-quality yet affordable smartphones with a very user-friendly social experience is in line with Telenor Pakistan’s ‘Internet for all’ strategy. We believe in bringing the internet experience to the masses of Pakistan, and Telenor’s free 6 months’ internet offering with these new Asha devices is aimed at encouraging people to utilize the true benefits of internet.

With the launch of the latest range of Asha smartphones, Nokia introduces the unique ‘dual shot’ design which combines an inner layer of bold, bright coloured shell surrounded by an outer layer of crystal-clear transparency. This distinctive combination enhances the durability of the device and surely makes the smartphone user stand out of the crowd. The high-end design brought to this price point is a clear differentiator, as are the craftsmanship and attention to detail.

The Asha 500 offers a 2.8-inch screen, a 2-megapixel camera and 2G telephony while the Asha 502 comes with a 3-inch screen, and a 5-megapixel camera with flash. At the top of the current family is the Asha 503, which has a 3-inch screen made from curved Gorilla Glass, a 5-megapixel camera with flash, and 3.5G speeds. The Asha 500 and 503 come in single- and dual-SIM variants, with Nokia’s Easy Swap technology on dual-SIM, allowing users to swap cards without restarting the phone. While all three of these new phones come with the same software and stunning hardware design, the three offer hardware specifications that scale upwards by model number and price.

As social networking is the need of the hour, these new devices allow the user to become more social across various social media. With Fastlane, users can create a personalized shortcut to the phone’s recently accessed apps, features and content, as well as future activity, such as calendar appointments. It’s the fastest way to access an app in its last state, as well as being the social hub of the new Nokia Asha 500, 502 and 503. Deeper integration with social networks now enables live updates, which alert people to likes and comments through notifications on Fast lane so they never miss an important update.